DO YOU HAVE A DOG BUSINESS?
- DO YOU NEED MORE CLIENTS?
- ARE YOU ATTRACTING THE WRONG TYPE OF CLIENTS?
- ARE YOU WORKING ALL OF THE HOURS BUT STILL NEVER HAVE ENOUGH MONEY?
- DO YOU WANT MORE TIME TO DO THE THINGS YOU REALLY LOVE (LIKE TRAINING YOUR OWN DOGS!)
GRAB YOUR TICKET TO THE CBA CONFERENCE NOW!
(Places are limited)
DO YOU HAVE A DOG BUSINESS?
- DO YOU NEED MORE CLIENTS?
- ARE YOU ATTRACTING THE WRONG TYPE OF CLIENTS?
- ARE YOU WORKING ALL OF THE HOURS BUT STILL NEVER HAVE ENOUGH MONEY?
- DO YOU WANT MORE TIME TO DO THE THINGS YOU REALLY LOVE (LIKE TRAINING YOUR OWN DOGS!)
GRAB YOUR TICKET TO THE CBA CONFERENCE NOW!
(Places are limited)
LAST CHANCE!
TICKET SALES CLOSE MONDAY 8TH SEPTEMBER @ 9PM
LAST CHANCE!
TICKET SALES CLOSE MONDAY 8TH SEPTEMBER @ 9PM
JUST DOG TRAINING SKILLS ALONE WON'T PAY THE BILLS!
Discover how to build a dog business that pays well, feels good to run, and works with your life, not against it.
JUST DOG TRAINING SKILLS ALONE WON'T PAY THE BILLS!
Discover how to build a dog business that pays well, feels good to run, and works with your life, not against it.
Whether you're still figuring it all out, fully booked and have a waitlist, or leading a growing business with a team behind you, this is the place to sharpen your thinking, build real strategy, and finally get space to work on the business, not just in it.
Welcome to the dog industry’s only business conference that meets you exactly where you are and shows you what’s possible next.
Whether you're still figuring it all out, fully booked and have a waitlist, or leading a growing business with a team behind you, this is the place to sharpen your thinking, build real strategy, and finally get space to work on the business, not just in it.
Welcome to the dog industry’s only business conference that meets you exactly where you are and shows you what’s possible next.
THINK THIS IS JUST FOR NEWBIES?
Let’s get that out the way.
This isn’t a "how to start your business" bootcamp. This is:
- How to make money without burning out
- How to attract better-fit clients (even if you're already booked)
- How to structure your offers, systems, and time so it actually works for you
And if you are just starting out? Even better. Skip the years of scratting, and build it RIGHT from day one.
THINK THIS IS JUST FOR NEWBIES?
Let’s get that out the way.
This isn’t a "how to start your business" bootcamp. This is:
- How to make money without burning out
- How to attract better-fit clients (even if you're already booked)
- How to structure your offers, systems, and time so it actually works for you
And if you are just starting out? Even better. Skip the years of scratting, and build it RIGHT from day one.
11TH-12TH
SEPTEMBER 2025
VILLAGE HOTEL,
SOLIHULL. B90 4JG
(Ends 30th April 2025)
WHO IS THE CBA CONFERENCE FOR?
You’re a force-free, welfare-first trainer or behaviourist. You’ve got a business that ticks over. It pays the bills (most of the time). You’ve got a decent client base. Things are… fine.
But if you’re honest? You’re kind of winging it. There’s no proper plan. You’re not fully booked, but you’re not sure if you want to be. You keep thinking there’s more, more income, more ease, more confidence but you’re never quite sure where to look for it.
This is for you if:
- You’re doing the work, but don’t feel like a business owner
- You’ve built something that is working but feel it could be better
- You want consistency, direction, and to actually feel in charge of your business
You’re ready to be more intentional and to run your business on purpose, not just autopilot. To feel like you’ve got a handle on it.
That’s who this conference is for.
THANK YOU TO OUR HEADLINE SPONSOR!
MEET OUR SPONSORS...
WHO IS THE CBA CONFERENCE FOR?
You’re a force-free, welfare-first trainer or behaviourist. You’ve got a business that ticks over. It pays the bills (most of the time). You’ve got a decent client base. Things are… fine.
But if you’re honest? You’re kind of winging it. There’s no proper plan. You’re not fully booked, but you’re not sure if you want to be. You keep thinking there’s more, more income, more ease, more confidence but you’re never quite sure where to look for it.
This is for you if:
- You’re doing the work, but don’t feel like a business owner
- You’ve built something that is working but feel it could be better
- You want consistency, direction, and to actually feel in charge of your business
You’re ready to be more intentional and to run your business on purpose, not just autopilot. To feel like you’ve got a handle on it.
That’s who this conference is for.
THANK YOU TO OUR HEADLINE SPONSOR
MEET OUR SPONSORS
WHO ARE THE BRAINS BEHIND THE CBA CONFERENCE?
Hi, we're Jo & Vicky!
We’re Jo Moorcroft and Vicky Davies, co-founders of Canine Business Academy, a business mentoring and strategic coaching company on a mission to raise the standard of what it means to run a dog business.
For 27 years collectively we’ve walked the same path as the trainers and behaviourists we now support. We've felt the frustration of learning all the dog stuff, but feeling completely out of our depth when it came to actually running a business. The truth? We had to look outside of our own industry to figure out how to make it work and that, for us, rang alarm bells.
So we built what we believe should have existed all along.
Today, Canine Business Academy is home to a growing global network of dog professionals where business support is no longer an afterthought, but a core part of what it means to be a professional and where growth doesn’t require burnout.
Through our mentoring programmes, keynote speeches, bestselling book, podcast, and ever-growing social media platform, we’re reshaping what’s possible in the dog world and pushing for strategic thinking to be seen as essential CPD for every dog professional.
Our approach is grounded, direct, and values-led.
We give a shit. We get shit done.
And we believe it’s time the industry did too.
GET YOUR TICKET
GET YOUR TICKET
The C.B.A. Conference is the ultimate gathering designed specifically for dog business owners looking to better their lives. This event brings together industry experts and top business coaches to share powerful insights, strategies, and innovations.
As an attendee, you will gain valuable knowledge on growing your business, getting better clients, becoming more profitable, and gaining more time to do the things you really love.
The C.B.A. Conference is the ultimate gathering designed specifically for dog business owners looking to better their lives. This event brings together industry experts and top business coaches to share powerful insights, strategies, and innovations.
As an attendee, you will gain valuable knowledge on growing your business, getting better clients, becoming more profitable, and gaining more time to do the things you really love.
WHO ARE THE BRAINS BEHIND THE CBA CONFERENCE?
Hi, we're Jo & Vicky!
We’re Jo Moorcroft and Vicky Davies, co-founders of Canine Business Academy, a business mentoring and strategic coaching company on a mission to raise the standard of what it means to run a dog business.
For 27 years collectively we’ve walked the same path as the trainers and behaviourists we now support. We've felt the frustration of learning all the dog stuff, but feeling completely out of our depth when it came to actually running a business. The truth? We had to look outside of our own industry to figure out how to make it work and that, for us, rang alarm bells.
So we built what we believe should have existed all along.
Today, Canine Business Academy is home to a growing global network of dog professionals where business support is no longer an afterthought, but a core part of what it means to be a professional and where growth doesn’t require burnout.
Through our mentoring programmes, keynote speeches, bestselling book, podcast, and ever-growing social media platform, we’re reshaping what’s possible in the dog world and pushing for strategic thinking to be seen as essential CPD for every dog professional.
Our approach is grounded, direct, and values-led.
We give a shit. We get shit done.
And we believe it’s time the industry did too.
GET YOUR TICKET
SPEAKERS WHO GET BUSINESS...
We’ve hand-picked experts who’ve walked the walk, whether that’s in marketing, mindset, sales, or operations and who know how to translate that into something that makes sense for your dog business.
They’re not all from the dog world. That’s intentional.
Because sometimes the biggest breakthroughs come when you hear how someone outside the echo chamber has done things differently and you realise you can, too.
We’ll bring the dog industry lens. They’ll bring the deep expertise. And together? You’ll walk away with powerful strategies you can actually use.
JO &
VICKY
Your conference facilitators, and co-founders of Canine Business Academy, we live and breathe everything business related, and are truly passionate about bringing that to you for yours. Our mission is to inspire and uplift the dog industry by simplifying business, and empowering you to create more freedom, more money, and better clients for your dog business.
JO-ROSIE
HAFFENDEN
Jo-Rosie is a world renowned animal trainer, three-times published author and international speaker. She will be sharing her journey in Business over the years and the valuable lessons learnt that have enabled her to achieve success. Raw and real, just like us here at CBA, Jo will also be getting down to the nitty gritty of the challenges and mistakes she has overcome that has enabled her to become a better dog business owner.
MATT
ELWELL
Director of the Elite Closing Academy, Sales Trainer & Coach, Author of ‘Open With A Close’ and 'Cold to sold, and public Speaker, Matt Elwell is currently on a mission to change the way the world sells. He advocates for business owners getting quick wins, gaining more clients from their existing leads, and growing their business. Matt is just the right amount of 'to the point saying it how it is' crossed with lovable bear!
Be prepared to have your mind blown!
TEST TUBE MARKETING
(AD & FISH)
Meet Ad and Fish- the double act that are very nearly as entertaining as us! Between them, they've been running marketing campaigns, building funnels, and making sales online for over 25 years. Bluntly put, they know their shit when it comes to marketing, and will be giving you no BS pointers on what will bring you hordes of magnetic clients for your dog business.
CHARLOTTE
PERROT
Charlotte is a young entrepreneur who is taking the industry by storm. She coaches and supports pet business owners to market their socials- a topic she knows many struggle with. Her fun approach is infectious and why so many are attracted to working with her.
Charlotte is an advocate for being yourself and showing the 'real you' on socials to allow true client attraction.
SHELINA
CARPENTER
AKA the Poodle trainer!
You know we love a niche, and this is a success story you will absolutely want to hear about! Shelina has made the brave decision to specialise in just one breed, and it just happens to be her favourite. She Shelina will be sharing the benefits of niching, the doors it has opened for her, and some of the steps she took to build a successful online business.
RYMEL
DMOT
Rymel DMOT (stands for... Doing My Own Thing!) Rymel was such a big hit when he guested on our podcast, 'Let's Talk Dog Business' last year, we just had to invite him back as a speaker! Rymel helps coaches & consultants scale to 50k & 100k + and has spent over 7 years helping 100s of small businesses grow. Rymel will be bringing the energy in his own unique way so prepare to be motivated! Join Rymel as he shares his secrets to business mastery, and encourages you to tap into your greatness and break through your own barriers to success.
H
HARRIS
We recently watched H speak at another conference and were both absolutely blown away! So much so that we went straight over to them and invited them to share their story at ours with you.
H is a neurodivergent coach who helps people to recognise the power of owning their own shit. H uses their own experiences as an Autistic, Trans masc non-binary, black person to share how stepping into your identity skyrockets your business and personal life.
DARIN
ADAMS
Darin Adams is an award-winning communication and marketing expert who has coached thousands of businesses on how to build connections with their audiences.
All success starts with relationships and he has taught people all around the world how to build those relationships through automation. We are so excited to have Darin share with you how you can get organised, get more clients, and get paid more easily and professionally.
HELENA
WOODFIELD
Want to know what it really takes to create your version of business success?
Helena Woodfield wanted something better for her dog training business, Hels 4 Dogs. With loads of great ideas floating around, but no idea of what would/could even work for her, or even a plan of how to get started, Helena felt stuck and frustrated.
Fast forward 6 months, and with the right support and an impressive drive and determination to follow the clear strategy put in place, Helena's business is now thriving and impacting dog owners all over the UK with her results driven approach.
Find out Helena's insider gold nuggets to creating a business that is a joy to run, and works for, not against you.
JO &
VICKY
The founders of Canine Business Academy- we live and breathe everything business related, and are truly passionate about bringing that to you for yours. Our mission is to inspire and uplift the dog industry by simplifying business, and empowering you to create more freedom, more money, and better clients for your dog business.
JO-ROSIE
HAFFENDEN
Jo-Rosie is a world renowned animal trainer, three-times published author and international speaker. She will be sharing her journey in Business over the years and the valuable lessons learnt that have enabled her to achieve success. Raw and real, just like us here at CBA, Jo will also be getting down to the nitty gritty of the challenges and mistakes she has overcome that has enabled her to become a better dog business owner.
MATT
ELWELL
Director of the Elite Closing Academy, Sales Trainer & Coach, Author of ‘Open With A Close’ and Public Speaker, Matt Elwell is currently on a mission to change the way the world sells, to help business-owners get quick wins, gain more clients from their existing leads and grow their business. Matt is just the right amount of, to the point saying it how it is, crossed with a lovable bear!
Be prepared t have your mind blown!
TEST TUBE MARKETING
(AD & FISH)
Meet Ad and Fish- the double act that are very nearly as entertaining as us! Between them, they've been running marketing campaigns, building funnels, and making sales online for over 25 years.
.
CHARLOTTE
PERROT
Charlotte is a young entrepreneur who is taking the industry by storm. She coaches and supports pet business owners to market their socials- a topic she knows many struggle with. Her fun approach is infectious and why so many are attracted to working with her.
SHELINA
CARPENTER
AKA the Poodle trainer! You know we love a niche, and this is a success story you will absolutely want to hear about! Shelina has made the brave decision to specialise in just one breed, and it just happens to be her favourite! She shares the benefits of niching and the doors it has opened for her.
JO &
VICKY
The founders of Canine Business Academy- we live and breathe everything business related, and are truly passionate about bringing that to you for yours. Our mission is to inspire and uplift the dog industry by simplifying business, and empowering you to create more freedom, more money, and better clients for your dog business.
JO-ROSIE
HAFFENDEN
Jo-Rosie is a world renowned animal trainer, three-times published author and international speaker. She will be sharing her journey in Business over the years and the valuable lessons learnt that have enabled her to achieve success. Raw and real, just like us here at CBA, Jo will also be getting down to the nitty gritty of the challenges and mistakes she has overcome that has enabled her to become a better dog business owner.
MATT
ELWELL
Director of the Elite Closing Academy, Sales Trainer & Coach, Author of ‘Open With A Close’ and Public Speaker, Matt Elwell is currently on a mission to change the way the world sells, to help business-owners get quick wins, gain more clients from their existing leads and grow their business. Matt is just the right amount of, to the point saying it how it is, crossed with a lovable bear!
Be prepared t have your mind blown!
TEST TUBE MARKETING
(AD & FISH)
Meet Ad and Fish- the double act that are very nearly as entertaining as us! Between them, they've been running marketing campaigns, building funnels, and making sales online for over 25 years.
.
CHARLOTTE
PERROT
Charlotte is a young entrepreneur who is taking the industry by storm. She coaches and supports pet business owners to market their socials- a topic she knows many struggle with. Her fun approach is infectious and why so many are attracted to working with her.
SHELINA
CARPENTER
AKA the Poodle trainer! You know we love a niche, and this is a success story you will absolutely want to hear about! Shelina has made the brave decision to specialise in just one breed, and it just happens to be her favourite! She shares the benefits of niching and the doors it has opened for her.
WHY SHOULD I COME?
We know it’s not just the ticket. It’s time off work, the hotel, travel, boarding the dogs… it all adds up.
You’re not desperate. The business kind of works. You’re getting clients, making money, holding things together. But when was the last time you stepped back and really looked at where it’s going?
This isn’t just a nice two days out. It’s where things shift.
- It’s time to sit with your business and make some actual decisions about where it’s going and what needs to change (if anything).
- It’s a rare chance to learn from people who’ve built businesses and still give a shit about doing things ethically.
- It’s two days to be around other force-free trainers who care about dogs and being well paid for what you do.
- And it’s your moment to get out of autopilot and walk away with a plan that fits your values, your time, and your brain.
And... if stepping away for two days feels like too much? That might be the biggest clue that it’s exactly what you need.
SPEAKERS WHO GET BUSINESS...
We’ve hand-picked experts who’ve walked the walk, whether that’s in marketing, mindset, sales, or operations and who know how to translate that into something that makes sense for your dog business.
They’re not all from the dog world. That’s intentional.
Because sometimes the biggest breakthroughs come when you hear how someone outside the echo chamber has done things differently and you realise you can, too.
We’ll bring the dog industry lens. They’ll bring the deep expertise. And together? You’ll walk away with powerful strategies you can actually use.
JO-ROSIE
HAFFENDEN
Jo-Rosie is a world renowned animal trainer, three-times published author and international speaker. She will be sharing her journey in Business over the years and the valuable lessons learnt that have enabled her to achieve success.
MATT
ELWELL
Director of the Elite Closing Academy, Sales Trainer & Coach, Author of ‘Open With A Close’ and Public Speaker, Matt Elwell is currently on a mission to change the way the world sells, to help business-owners get quick wins, gain more clients from their existing leads and grow their business.
TEST TUBE MARKETING
(AD & FISH)
Meet Ad and Fish- the double act that are very nearly as entertaining as us! Between them, they've been running marketing campaigns, building funnels, and making sales online for over 25 years.
.
JO &
VICKY
Your conference facilitators and co-founders of Canine Business Academy- we live and breathe everything business related, and are truly passionate about bringing that to you for yours. Our mission is to inspire and uplift the dog industry by simplifying business, and empowering you to create more freedom, more money, and better clients for your dog business.
JO-ROSIE
HAFFENDEN
Jo-Rosie is a world renowned animal trainer, three-times published author and international speaker. She will be sharing her journey in Business over the years and the valuable lessons learnt that have enabled her to achieve success. Raw and real, just like us here at CBA, Jo will also be getting down to the nitty gritty of the challenges and mistakes she has overcome that has enabled her to become a better dog business owner.
MATT
ELWELL
Director of the Elite Closing Academy, Sales Trainer & Coach, Author of ‘Open With A Close’ and 'Cold to sold' and public Speaker, Matt Elwell is currently on a mission to change the way the world sells. He advocates for business owners getting quick wins, gaining more clients from their existing leads and growing their business. Matt is just the right amount of 'to the point saying it how it is' crossed with a lovable bear! Be prepared to have your mind blown.
TEST TUBE MARKETING
(AD & FISH)
Meet Ad and Fish- the double act that are very nearly as entertaining as us! Between them, they've been running marketing campaigns, building funnels, and making sales online for 25 years. Bluntly put, they know their shit when it comes to marketing, and will be giving you no BS pointers on what will bring you hordes of magnetic clients for your dog business.
JO-ROSIE
HAFFENDEN
Jo-Rosie is a world renowned animal trainer, three-times published author and international speaker. She will be sharing her journey in Business over the years and the valuable lessons learnt that have enabled her to achieve success.
MATT
ELWELL
Director of the Elite Closing Academy, Sales Trainer & Coach, Author of ‘Open With A Close’ and Public Speaker, Matt Elwell is currently on a mission to change the way the world sells, to help business-owners get quick wins, gain more clients from their existing leads and grow their business.
TEST TUBE MARKETING
(AD & FISH)
Meet Ad and Fish- the double act that are very nearly as entertaining as us! Between them, they've been running marketing campaigns, building funnels, and making sales online for over 25 years.
.
CHARLOTTE
PERROT
Charlotte is a young entrepreneur who is taking the industry by storm. She coaches and supports pet business owners to market their socials- a topic she knows many struggle with. Her fun approach is infectious and why so many are attracted to working with her.
SHELINA
CARPENTER
AKA the Poodle trainer! You know we love a niche, and this is a success story you will absolutely want to hear about! Shelina has made the brave decision to specialise in just one breed, and it just happens to be her favourite! She shares the benefits of niching and the doors it has opened for her.
RYMEL
DMOT
Rymel DMOT (stands for... Doing My Own Thing!) Rymel was such a big hit when he guested on our podcast, 'Let's Talk Dog Business' last year, we just had to invite him as a speaker! Rymel helps coaches & consultants scale to 50k & 100k + and has spent over 7 years helping 100s of small businesses grow. Rymel will be bringing the energy in his own unique way- so prepare to be motivated! You will not want to miss Rymel as he shares his secrets to business mastery, and encourages you to tap into your greatness and break through your own barriers to success.
H
HARRIS
We recently saw H speak at another conference and were both absolutely blown away! So much so that we went straight over to them and invited them to share their story at ours with you.
H is a transformational coach who helps people to recognise the power of owning their own shit. H uses their own experiences as an Autistic, Trans masc non-binary, black person to share how stepping into your identity skyrockets your business and personal life.
DARIN
ADAMS
Darin Adams is an award-winning communication and marketing expert who has coached thousands of businesses on how to build connections with their audiences.
All success starts with relationships and he has taught people all around the world how to build those relationships through automation. We are so excited to have Darin share with you how you can get organised, get more clients, and get paid more easily and professionally.
HELENA
WOODFIELD
Want to know what it really takes to create your version of business success?
Helena Woodfield wanted something better for her dog training business, Hels 4 Dogs. With loads of great ideas floating around, but no idea of what would/could even work for her, or even a plan of how to get started, Helena felt stuck and frustrated.
Fast forward 6 months, and with the right support and an impressive drive and determination to follow the clear strategy put in place, Helena's business is now thriving and impacting dog owners all over the UK with her results driven approach.
Find out Helena's insider gold nuggets to creating a business that is a joy to run, and works for, not against you.
To
BE ANNOUNCED...
Watch this space as more awesome names are added to the already epic line-up
WHY SHOULD I COME?
We know it’s not just the ticket. It’s time off work, the hotel, travel, boarding the dogs… it all adds up.
You’re not desperate. The business kind of works. You’re getting clients, making money, holding things together. But when was the last time you stepped back and really looked at where it’s going?
This isn’t just a nice two days out. It’s where things shift.
- It’s time to sit with your business and make some actual decisions about where it’s going and what needs to change (if anything).
- It’s a rare chance to learn from people who’ve built businesses and still give a shit about doing things ethically.
- It’s two days to be around other force-free trainers who care about dogs and being well paid for what you do.
- And it’s your moment to get out of autopilot and walk away with a plan that fits your values, your time, and your brain.
And... if stepping away for two days feels like too much? That might be the biggest clue that it’s exactly what you need.
BONUS: KEEP THE MOMENTUM GOING
We know what it’s like- you leave a conference buzzing, head full of ideas… and then life kicks back in. Dogs, clients, admin, everything you paused for two days starts demanding your attention again.
That’s why we’re inviting every ticket holder to a 2.5-hour group workshop on Zoom, a few weeks after the event.
No slides. No fluff. Just space to:
- Make sense of your notes
- Gut-check your ideas
- Turn inspiration into a real plan that fits your brain, your goals, and your week
It’s part debrief, part momentum booster, and full permission to not have figured it all out on the train ride home.
OUR HEADLINE SPONSOR!
Keap is the premiere client management system for small businesses. In short, it is a software platform that allows businesses to effectively manage their relationships with leads and customers. It serves as client tracking software, helping you monitor all communications and nurture relationships.
Keap's client management software for small business is powered by sales and marketing automation, helping you optimise your customer experiences and effectively manage your day-to-day. Never miss a new lead with automated lead capture.
Collect and organise contacts automatically through custom lead forms, landing pages, and social media. Make and receive payments via names you can trust such as Paypal, Stripe, and WePay.
www.keap.com
STILL ON THE FENCE?
You’re not alone. But every single person who’s already booked? They made a decision that this year would be different. They’re ready to stop winging it. They’re ready to go all in. And they want to be in a room where everyone else feels the same.
YOU IN?
wHAT DOES THE TICKET PRICE INCLUDE?
Your ticket gets you access to both full days of the conference, jam-packed with practical sessions from our expert speakers and, of course, plenty of Jo & Vicky wisdom.
It also includes:
- Lunch and refreshments on both days
- All conference materials
- A dedicated space to make connections and get feedback on your ideas in real time
- Lifetime access to recordings of each talk following the event
- 2.5 hour bonus group Zoom workshop post event
- Access to our networking sessions
- Goody bag (obvs!)
- FREE parking
- Discounted hotel room: Receive 10% off hotel room at the Village Hotel with code 'PRO10A'
OUR HEADLINE SPONSOR!
Collect and organise contacts automatically through custom lead forms, landing pages, and social media. Make and receive payments via names you can trust such as Paypal, Stripe, and WePay.
Keap is the premiere client management system for small businesses. In short, it is a software platform that allows businesses to effectively manage their relationships with leads and customers. It serves as client tracking software, helping you monitor all communications and nurture relationships.
Keap's client management software for small business is powered by sales and marketing automation, helping you optimise your customer experiences and effectively manage your day-to-day. Never miss a new lead with automated lead capture.
www.keap.com
STILL ON THE FENCE?
You’re not alone. But every single person who’s already booked? They made a decision that this year would be different. They’re ready to stop winging it. They’re ready to go all in. And they want to be in a room where everyone else feels the same.
YOU IN?
wHAT DOES THE TICKET PRICE INCLUDE?
Your ticket gets you access to both full days of the conference, jam-packed with practical sessions from our expert speakers and, of course, plenty of Jo & Vicky wisdom.
It also includes:
- Lunch and refreshments on both days
- All conference materials
- A dedicated space to make connections and get feedback on your ideas in real time
- Lifetime access to recordings of each talk following the event
- 2.5 hour bonus group Zoom workshop post event
- Access to our networking sessions
- Goody bag (obvs!)
- FREE parking
- Discounted hotel room: Receive 10% off hotel room at the Village Hotel with code 'PRO10A'
THE VENUE
THE VENUE
The Village Hotel Solihull, Dog Kennel Lane, Shirley Solihull. B90 4JG
- 1.7 miles from Shirley Station
- 9.7 miles from Birmingham Airport/Birmingham int. train station
- 2.5 miles from M42
Use code for 10% off: PRO10A
The Village Hotel Solihull, Dog Kennel Lane, Shirley Solihull. B90 4JG
- 1.7 miles from Shirley Station
- 9.7 miles from Birmingham Airport/Birmingham int. train station
- 2.5 miles from M42
Use code for 10% off: PRO10A
MEET OUR SPONSORS!
Our headline sponsor
Collect and organise contacts automatically through custom lead forms, landing pages, and social media. Make and receive payments via names you can trust such as Paypal, Stripe, and WePay.
Keap is the premiere client management system for small businesses. In short, it is a software platform that allows businesses to effectively manage their relationships with leads and customers. It serves as client tracking software, helping you monitor all communications and nurture relationships.
Keap's client management software for small business is powered by sales and marketing automation, helping you optimise your customer experiences and effectively manage your day-to-day. Never miss a new lead with automated lead capture.
www.keap.com
Our other sponsors
Award winning dog toy brand Tug-E-Nuff is a family business based in the UK. We work with thousands of dog trainers and professionals worldwide to promote The Power of Play.
Tug-E-Nuff toys are renowned for overcoming playtime struggles, enhancing training success, and enriching dog’s lives through the power of play.
More about our partner programme here: www.partner.tug-e-nuff.com
Cliverton Insurance Brokers specialise in sourcing business insurance for individuals and businesses working with animals. With decades of experience, Cliverton understands the unique risks and requirements of these industries, sourcing the right cover for your animal-related business including public liability, employers’ liability, personal Accident cover and legal cover.
Cliverton can source cover for a wide range of businesses including dog walkers and pet sitters, pet groomers, dog trainers and daycare providers. Their friendly team are always happy to help answer your questions and provide peace of mind in finding the right cover for your business.
www.cliverton.co.uk
Finbo Studio is a small but mighty creative team specialising in branding and design for pet businesses. We work closely with our clients to build brands that feel genuine, look great, and connect with the right people. From strategy and identity to web design and copy, everything we do is about helping pet brands grow with purpose (and a bit of personality too).
www.finbostudio.co.uk
For almost two decades, Pet Business Insurance has specialised in providing insurance for a range of businesses in the Pet Industry including Dog Trainers, Dog Day care facilities, Groomers, Kennels, Catteries and more. Trusted by more than 18,000 customers, Pet Business Insurance cover is quick and easy to set up with no admin fees to change or cancel your policy.
All covers provide protection against accidents and injuries to animals whilst in your care and any third part damages as standard. Cover also includes working with XL Bully Dogs subject to conditions.
To discuss your insurance requirements, get in touch with Pet Business Insurance today. Call 01284 736 874 or email info@petbusinessinsurance.co.uk www.petbusinessinsurance.co.uk
Sarah from Admin Hound helps busy canine professionals take the stress out of the day-to-day admin so you can spend more time doing what you love - working with dogs and their humans.
Sarah offers practical, friendly support with all the behind-the-scenes stuff: managing bookings and calendars, organising events, handling customer messages, and pretty much anything that helps keep your business running smoothly. She understands the unique challenges of the canine world, and brings over 20 years of experience in admin and project management to make your life easier, without any overwhelm.
If you’d like to find out more or see how Sarah can help you get some of your time back, just head over to www.virtualadminhound.co.uk
MEET OUR SPONSORS!
Our headline sponsor
Collect and organise contacts automatically through custom lead forms, landing pages, and social media. Make and receive payments via names you can trust such as Paypal, Stripe, and WePay.
Keap is the premiere client management system for small businesses. In short, it is a software platform that allows businesses to effectively manage their relationships with leads and customers. It serves as client tracking software, helping you monitor all communications and nurture relationships.
Keap's client management software for small business is powered by sales and marketing automation, helping you optimise your customer experiences and effectively manage your day-to-day. Never miss a new lead with automated lead capture.
www.keap.com
Our other sponsors
Award winning dog toy brand Tug-E-Nuff is a family business based in the UK. We work with thousands of dog trainers and professionals worldwide to promote The Power of Play.
Tug-E-Nuff toys are renowned for overcoming playtime struggles, enhancing training success, and enriching dog’s lives through the power of play.
More about our partner programme: www.partner.tug-e-nuff.com/
Cliverton Insurance Brokers specialise in sourcing business insurance for individuals and businesses working with animals. With decades of experience, Cliverton understands the unique risks and requirements of these industries, sourcing the right cover for your animal-related business including public liability, employers’ liability, personal Accident cover and legal cover.
Cliverton can source cover for a wide range of businesses including dog walkers and pet sitters, pet groomers, dog trainers and daycare providers. Their friendly team are always happy to help answer your questions and provide peace of mind in finding the right cover for your business.
www.cliverton.co.uk
Finbo Studio is a small but mighty creative team specialising in branding and design for pet businesses. We work closely with our clients to build brands that feel genuine, look great, and connect with the right people. From strategy and identity to web design and copy, everything we do is about helping pet brands grow with purpose (and a bit of personality too).
www.finbostudio.co.uk
For almost two decades, Pet Business Insurance has specialised in providing insurance for a range of businesses in the Pet Industry including Dog Trainers, Dog Day care facilities, Groomers, Kennels, Catteries and more. Trusted by more than 18,000 customers, Pet Business Insurance cover is quick and easy to set up with no admin fees to change or cancel your policy.
All covers provide protection against accidents and injuries to animals whilst in your care and any third part damages as standard. Cover also includes working with XL Bully Dogs subject to conditions.
To discuss your insurance requirements, get in touch with Pet Business Insurance today. Call 01284 736 874 or email info@petbusinessinsurance.co.uk www.petbusinessinsurance.co.uk
Sarah from Admin Hound helps busy canine professionals take the stress out of the day-to-day admin so you can spend more time doing what you love - working with dogs and their humans.
Sarah offers practical, friendly support with all the behind-the-scenes stuff: managing bookings and calendars, organising events, handling customer messages, and pretty much anything that helps keep your business running smoothly. She understands the unique challenges of the canine world and brings over 20 years of experience in admin and project management to make your life easier, without any overwhelm.
If you’d like to find out more or see how Sarah can help you get some of your time back, just head over to www.virtualadminhound.co.uk
STILL ON THE FENCE?
Here are some of the most frequently asked questions before people buy a ticket...
When is the CBA conference?
11th and 12 September 2025.
What are the event timings?
Doors open at 8am for networking, coffee, and settling in.
Sessions run from 9am-6pm each day, with breaks for lunch and refreshments.
Where is the conference being held?
The Village Hotel Solihull, Dog Kennel Lane,
Shirley Solihull (Nr Birmingham), B90 4JG
What does the ticket fee include?
Great question!
Your ticket gets you access to both full days of the conference, jam-packed with practical sessions from our expert speakers and, of course, plenty of Jo & Vicky wisdom.
It also includes:
- Lunch and refreshments on both days
- All conference materials
- Access to our networking sessions
- A dedicated space to make connections and get feedback
on your ideas in real time
- Lifetime access to recordings from all speakers after the
event
- 2.5 hour bonus group Zoom workshop after the event
What do I need to bring?
Yourself, something to take notes with, and an open mind. We’ll give you everything else you need on the day.
What makes this event different from other business conferences?
For starters, it’s for the dog industry, not generic business owners. We also care just as much about your wellbeing as your revenue. You’ll get practical strategies to grow your business and protect your time, energy, and sanity.
How do I know the investment will be worth it?
By the time you’ve factored in travel and accommodation, boarding the dogs, we know it’s a big investment and we want you to make it back.
If you take what you learn from our speakers, apply it to your business, and follow our guidance to create a clear action plan, you could easily cover your investment and more within 90 days.
You’ll walk away with strategies you can use immediately to see a tangible return.
I will be coming by myself and can find big events daunting. What should I expect?
We’ve intentionally kept this event smaller than many big conferences so it feels more personal, and so you can actually connect with people instead of feeling lost in a crowd.
We’ll have networking opportunities, table discussions, and time for Q&A so you can build connections in a way that feels natural. And honestly a lot of people will be coming solo, so you won’t be the only one.
Do I have to be struggling in my business to benefit from this?
Not at all. This event is for you if you want to:
- Turn things around if you’re stuck or plateaued
- Refine, streamline, or scale what’s already working
- Get a fresh burst of ideas, connections, and inspiration
Whether you’re just getting going or have been doing this for years, you’ll leave with something you can implement straight away.
Do you offer a payment plan?
Payment plan ticket option closed in June. Tickets are now pay-in-full only.
Can I get a refund if I can't make it?
Tickets are non-refundable, but you can transfer your ticket to someone else if you can’t attend. Just email us their details and we’ll update the list.
STILL ON THE FENCE?
Here are some of the most frequently asked questions before people buy a ticket...
When is the CBA conference?
11th & 12th September 2025.
What are the event timings?
Doors open at 8am for networking, coffee, and settling in.
Sessions run from 9am-6pm each day, with breaks for lunch and refreshments.
Where is the conference being held?
The Village Hotel Solihull, Dog Kennel Lane,
Shirley Solihull (Nr Birmingham), B90 4JG
How do I know the investment will be worth it?
By the time you’ve factored in travel and accommodation, boarding the dogs, we know it’s a big investment and we want you to make it back.
If you take what you learn from our speakers, apply it to your business, and follow our guidance to create a clear action plan, you could easily cover your investment and more within 90 days.
You’ll walk away with strategies you can use immediately to see a tangible return.
What does the ticket fee include?
Great question!
Your ticket gets you access to both full days of the conference, jam-packed with practical sessions from our expert speakers and, of course, plenty of Jo & Vicky wisdom.
It also includes:
- Lunch and refreshments on both days
- All conference materials
- Access to our networking sessions
- A dedicated space to make connections and get feedback
on your ideas in real time
- Lifetime access to recordings from all speakers after the
event
- 2.5 hour bonus group Zoom workshop after the event
What makes this event different from other business conferences?
For starters, it’s for the dog industry, not generic business owners. We also care just as much about your wellbeing as your revenue. You’ll get practical strategies to grow your business and protect your time, energy, and sanity.
I will be coming by myself and can find big events daunting. What should I expect?
We’ve intentionally kept this event smaller than many big conferences so it feels more personal, and so you can actually connect with people instead of feeling lost in a crowd.
We’ll have networking opportunities, table discussions, and time for Q&A so you can build connections in a way that feels natural. And honestly a lot of people will be coming solo, so you won’t be the only one.
Do I have to be struggling in my business to benefit from this?
Not at all. This event is for you if you want to:
- Turn things around if you’re stuck or plateaued
- Refine, streamline, or scale what’s already working
- Get a fresh burst of ideas, connections, and inspiration
Whether you’re just getting going or have been doing this for years, you’ll leave with something you can implement straight away.
Can I get a refund if I can't make it?
Tickets are non-refundable, but you can transfer your ticket to someone else if you can’t attend. Just email us their details and we’ll update the list.
Do you offer a payment plan?
Payment plan ticket option closed in June. Tickets are now pay-in-full only.
What should I bring?
Yourself, something to take notes with, and an open mind. We’ll give you everything else you need on the day.
UP FOR IT?
You won't regret it.
UP FOR IT?
You won't regret it.
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If you're having any problems or want to get in touch with us, please email hello@caninebusinessacademy.com